Why you should care about your reputation
A business’s reputation is often a major buying factor for consumers, particularly those searching for something online. When it comes down to a choice between a handful of options, a consumer is much more likely to opt with the business that has a shiny 5 star rating on social media platforms. When someone googles a businesses name it’s likely the first 1-2 pages will be dominated with review profiles of that particular business. So if you want to separate yourself form your competition, managing your reputation to a 5 star status across multiple platforms can greatly increase your chances that potential customers will opt for you as their choice.